I’m a PC, Microsoft Ads Respond to Apple Ads
September 20, 2008 by: daveThere is a difficulty in advertising when creating a response ad. You either can win by producing a response that either makes the original look stupid, elitist, stereotypical, etc. Or you can lose by looking like a copycat whiny baby. The margin for error is very thin usually.
I think MS won. lol. I like the ads, and they feel to me like they successfully 1-up the apple ads, by pointing out that everyone uses PCs, and make you feel a bit like an elitist tool for being a Mac fan.
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